How CRM can be used to perform PRM tasks (and why it’s not a good idea)

Partner Relationship Management (PRM) is a strategy and a set of tools that help businesses manage their relationships with their channel partners, such as resellers, distributors, or agents. PRM aims to improve partner collaboration, communication, and performance, as well as to streamline the channel sales process. Customer Relationship Management (CRM) is a strategy and a … Continue reading How CRM can be used to perform PRM tasks (and why it’s not a good idea)

Pipedrive Channelyze Integration

For those of you who have been patiently waiting for a Pipedrive integration for Channelyze, the wait is over. We've just deployed a new version, which includes the Pipedrive integration. Channelyze is the only partner relationship management integration for the Pipedrive CRM platform. It provides companies using Pipedrive with the ability to manage channel sales … Continue reading Pipedrive Channelyze Integration